Ad blitz behind bounce on carbon tax: Nationals

A poll suggesting voters are warming to Labor's carbon tax is the result of a taxpayer-funded advertising blitz, the federal opposition says.
The latest Newspoll, published in The Australian, shows support for the tax rose six percentage points to 36 per cent in the two weeks since the details were unveiled.
Opposition fell from 59 per cent to 53 per cent.

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Nationals leader Warren Truss said the bounce was temporary.
"If the government didn't get some kind of kick ... after spending $25 million of taxpayers' money on an advertising campaign they should sack the advertising agency," Mr Truss said today.
He said opposition to the tax would rise again when people fully understood the implications for employment and the cost of living.

Read more: http://www.smh.com.au/environment/climate-change/ad-blitz--behind-bounce-on-carbon-tax-nationals-20110725-1hwer.html#ixzz1TBP5DmDR